2017 Nisan Sayısı English
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Abstract


A Decision Model for the Selection of Credit Cards and Application Analytic Hierarchy Process (AHP)–ELECTRE Method
One of the functions of individual banking which has a crucial effect on ourdaily life is credit cards. Since use of credit cards in payments are safe, easy and fast, this has fuelled the use of these cards. Banks have entered into hard competition with each other to be powerful in rapidly improving credit card market. Following this, lots of credit cards which provide different benefits have been appeared. In the light of these developments, the consumers have some doubts to choose the best credit card and how to provide the best utility maximization. The aim of this study to eliminate the doubts of consumers, to set an example regarding how to make selection and make an approach to use both ELECTRE (Elimination and Choice Translating Reality English) and AHP (Analytical Hierarchy Process) methods together. In this approach, while AHP is used for weighting the determined criteria (by binary comparison), ELECTRE II is applied to sort the alternatives according to weighted criteria. This study is thought to be useful for consumers and organizations which offer this service.
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Keywords
Credit Card, ELECTRE, Multi-Criteria Decision Making, 365 AVM.


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Duyurular

    Kasım 2017 sayımız için makale kabul süreci başlamıştır

    Çankırı Karatekin Üniversitesi Sosyal Bilimler Enstitüsü Dergisi için Nisan 2017'de yayınlanması maksadıyla makale kabul süreci sona ermiştir.


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